Google uses over 200 ranking factors when determining where to rank a specific page in the google search engine results page (SERP)We modify your website's front end (what you can see) as well as the back end (what is behind the scenes) to make it more aligned with Google's ranking factors.

In addition to your website's structure and layout, Google looks at the number other websites and pages have links pointing back to your website. These links are called backlinks and they are one of the most important ranking factors. Google views these backlinks as a vote of confidence from other websites. They let Google know that your website is a good source of information and there is a good chance someone using your site will have a good experience.